Sábado, 21 de Marzo de 2009
Like the age-old chicken-and-egg conundrum, there are some questions that are better left pondered than answered. More and more, consumers are rethinking the Apple or PC question. While paying $300-$500 more for a fancy piece of hardware might be tempting in good times, during times of economic crisis, consumers will need to be convinced anew. Microsoft CEO Steve Ballmer has taken it upon himself to remind us all of this (imagine that) during a webcast interview with the editor of Business Week. When asked about the 16% plummet in Apple PC sales in February, Ballmer had this to say, “The economy is helpful. Paying an extra $500 for a computer in this environment — same piece of hardware — paying $500 more to get a logo on it? I think that’s a more challenging proposition for the average person than it used to be.” Does Mr. Ballmer have a point?
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